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Marketing Talent Trends + Free Analytics Tools - July from Glozo

July 2025

July Recruiting Intel - Reports, Resources, and Real Hiring Moves. It's all GLOZO.

Hey there,

It’s me, Glozo, your reliable partner in making hiring smarter, smoother, and actually enjoyable. I’m here with our latest newsletter, ready to help you navigate the world of recruitment with confidence and ease.

This month’s edition is packed with insights you won’t want to miss. Here’s what I’ve lined up for you:

  • Our new big, in-depth report on the marketing talent market - see what’s changing and what it means for your hiring strategy.

  • Hand-picked self-study resources for data analytics.

  • As always, a roundup of the most important global news that’s shaping recruitment and work trends.

Ready to dive in? Let’s get startedLet’s dive in. See beyond
Glozo

New Report: Marketing 2025 - Roles, Skills, and AI Trends 
Our newest industry deep-dive is here. Learn how marketing roles are changing, which skills earn more, and why AI is reshaping how teams hire.

👉 Read the full report: Marketing 2025

Key highlights:

  • Strategy, trust, and clarity now outperform content volume.

  • Hybrid-skilled marketers (creativity + data + tools like SQL/Python) are in demand – and well-paid.

  • AI-driven roles in automation and strategy are booming.

  • Certifications speed up offers and boost candidate appeal.

New AI Roles Are Emerging - Fast
From Marketing Data Scientists to AI Strategists, new roles are reshaping org charts.

  • Marketing Data Scientist – $156K

  • AI Marketing Strategist – $148K

  • Marketing Automation Architect – $137K

  • Conversational Marketing Manager – $107K

You Said “Analytics,” I Delivered:
10 Free Learning Resources 

Last month, most of you voted for data analytics as your #1 skill to improve. Here's a curated list of high-quality (mostly free) resources to help you level up.

Courses and certificates:

Industry News - What’s Really Happening in Hiring
Google Buyouts Signal Possible Wave of Tech Layoffs Google’s voluntary buyouts in finance may be the start of wider cuts across tech as AI-driven restructuring continues.
Meta Goes All-In on AGI with New Superintelligence Labs Meta is aggressively recruiting top AI talent for a new AGI-focused division with full autonomy and massive incentives.
Progressive Plans to Hire 12,000 – Powered by AI One of the largest upcoming hiring waves in the U.S., driven by AI resume screening and high-volume outreach automation.

Thanks for reading. Thanks for using me. You make me better. Let’s keep making hiring smarter and a little more human.

Until next time,
Glozo